ep. 7: helping women start where they're at with emily schield

March 30th, 2022

Helping Women Start Where They're At

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If you feel you often lose control of your eating and your hunger, if you feel anxious or even afraid to enter your kitchen or go out to eat with friends. If you feel you can’t stop eating once you start, or you no longer want to be controlled by food and the emotions that surround it, lean in my friend and get inspired.

This is your wake up call to a life where food doesn’t control you. Where you’re comfortable with what you eat and where you can easily stop whenever you want to. This isn’t science fiction and it’s not another empty weight loss promise. This is hypnosis. And if you like this show, you’ll love my powerful hypnosis audio, The Binge Blocker Protocol. This hypnosis helps you stop out of control eating the moment you feel that urge. It’s a 15 minute audio that deals with the emotions behind compulsive eating. Once those emotions are out of the way, the urge to overeat goes [00:01:00] away with it. Once you get your binge blocker protocol, you can download it to your phone to carry with you whenever you might feel that urge. Whether in a restaurant, in your home or even at your workplace when those breakroom donuts are calling your name. Whether you call it a binge, overeating or simply losing control for a moment, this audio will help you resolve it. You can get your Binge Blocker Protocol by going to anywherehypnosis.com.

That’s anywherehypnosis.com. Right on the homepage, you’ll see where you can get your copy of the Binge Blocker Protocol right now. And I’m serious about that, right now. Pause this podcast to go get your hypnosis today. Don’t worry. I’ll still be here when you get back. Go to anywherehypnosis.com and sign up.

It’s completely free. And if you’re even thinking about getting this hypnosis, trust me, get this hypnosis today. Try it out because you’ll never know just [00:02:00] how effective this can be until you test it out in your own life. Again, that’s anywherehypnosis.com. One more time, anywherehypnosis.com. Now on with the show. 

 This is the weight loss with hypnosis podcast, where we share the why and the how of losing weight, eating right, and overcoming compulsive eating. Even better, we’re doing it with the minimum of lost time and wasted effort. My name is Doug sands and I’m your weight loss and compulsive eating hypnotist. On this show you’re going to learn about more than hypnosis alone. You’re also going to get cutting edge interviews with industry leading health experts from dieticians and nutritionists to fitness experts, psychologists, and more. We’re also diving deep into the emotions that cause us to overeat and retain extra weight, or even explore the unconscious patterns that cause compulsive eating, body image issues and even eating disorders. [00:03:00] Get ready my friend, because this show may change your life forever. Let’s get started. 

Welcome back to the Weight Loss With Hypnosis Podcast. My name is Doug Sands and I’m the hypnotist and the host behind this show. And this week I’m joined by Emily Schield of Beets And Pretty Eats. Emily and I had a fantastic conversation. Emily is a nutritionist with a strong focus on eating real whole foods.

She emphasized keeping it simple and meeting women where they’re at, whether they are a busy stay at home mom, or they are sending the career ladder, meeting them where they’re at and progressing to where they want to be. Emily also has an extensive history in the culinary arts. We talked a little bit about making food beautiful and making the act of cooking enjoyable. Emily also explained the reason she named her practice Beets And Pretty Eats. I encourage you to stick around for that part of the conversation, because it’s a really [00:04:00] interesting point. And if you’re someone who wants a feminine touch to their health and nutrition, someone who enjoys eating and making food and someone who wants someone else who meet you, where you’re at and give you continued support to reach your goals, Emily might be the perfect fit for you. This is a fantastic conversation, and I know you’re going to love it. With that, let’s dive right into it.


Welcome back to the podcast, everyone. This is Doug Sands and I’m joined today by Emily Shield. I’m really excited for this conversation, Emily, thank you so much for joining us. Hi, Doug, yeah, thank you so much for having me. I’m really, really excited to be here and to talk to your audience all about health and nutrition and starting off the new year on a good note.

Absolutely! I’d love to learn a little bit more about your story, about how you got into this and what kind of separates you from others in this field? Yeah, so my story honestly starts [00:05:00] off with like a lot of pain and frustration, and at a very young age, it started because I developed acne as a young child, 11 years old.

Um, had no idea why I was suffering with this and essentially went through a whole journey of my teens to figure out why my health was in the state it was in, and why I wasn’t getting better despite being put on a whole, plethora of different pills and cream solutions that were just not working for me.

So I endured a lot of ups and downs in my journey and discovered after about five years, how important it was to really eat real food and to focus on healing my gut healing the root cause of what my issue was and to start there and, yeah, I went on a whole another journey to really discover how to eat with real food, how to actually you know, learn how to cook with real food, have it not be something that I dreaded, have it be something that’s fun and then I can stay consistent with, and that I can really adopt into a lifestyle. So, my journey started with [00:06:00] like a lot of pain and suffering, but it’s at a point now of looking back with a lot of understanding of where I was at and knowing that, food is very powerful, it’s very healing and it can be the answer to solving so many problems. I love what you mentioned that you’re turning your experience into some way to help people. I feel that when we have that experience in our life, even though we wouldn’t want to go through it again perhaps, we can really connect and really empathize with people.

That’s kind of my own story as well, that I was going through some really tough times around what I now work with. And so I think that’s a really, really strong point of empathy for anyone listening in. I’d love to know, we talked about pills and other ways of, healing these issues. I’d love to know what your philosophy is on helping people heal certain issues with their nutrition. Yeah. So I would say, to begin, and this goes into a lot of the work you do, is to really understand the mentality of the person, understand, why they have the habits they do. Understand like where their actual confusion is, and to [00:07:00] meet them right where that confusion is. And to alleviate whatever’s coming up for them.

There’s so much, discrepancy with nutrition and with what to eat. And I’ve learned that it really depends on the person, their unique makeup, the foods that they actually enjoy, their blood type, their ancestry. There’s a lot of things. There’s all the comfort that goes into food.

So just really meeting people where they’re at and then developing a plan that’s going to actually work for them. Something that they’re actually going to stick to, you know, eating foods that they actually enjoy, that they’re not confused about like, okay, we’re not going to go to the store and buy a shopping cart of different groceries and have you be completely confused of what to do with it.

So, yeah, just really hearing where people are at, and really meeting them where that struggle is and just taking them step by step so that they gain clarity and they don’t get lost in the shuffle. Absolutely. And taking it step-by-step really gives them those early wins. And talking about that, I’d love to know a little bit about what your process looks like after you’ve met a person where they’re at. What are your next steps? Yeah. So once I talked to someone and like, listen [00:08:00] to what it is that they’re really struggling with, I have learned through experience that you can’t just start people on, a different like diet, a different way of eating.

You really have to see where that mentality is at. The thoughts they’re believing about themselves and just start with their own self-belief of you know, do you believe you can actually make these changes? And, so really kind of cleaning that up or as I like to say, like detoxify the mind, like so many people go on these cleanses and detoxify their body with different juices and things like that.

But then to completely ignore the mind, that’s a huge mistake. And I made that mistake when I first started coaching women is, trying to tell them exactly what to do, help them with meal plans. And I, watched the experience of like, this isn’t working, like something is missing here.

And so yes, really starting with the mentality, starting with where women aren’t really believing in themselves and then creating new beliefs from there once the mind is like detoxed, like I said, we can actually begin to have more fun with food and really start to delve into different recipes that I really [00:09:00] enjoyed, that are really healthy and nourishing for the body and really centered around certain health issues such as healing the gut for instance and really being a little bit more playful than in the kitchen and having it be like a fun experience that you enjoy doing and not something that you dread or that you feel like you don’t have time for. And then just keeping that momentum going, like keep building confidence and keep building skill sets in the kitchen essentially.

I love what you mentioned about the mind being the core or the starting point of so much of this. I see this all the time that people logically know what they should do, or at least they have a framework of what they should do, you know, eat healthy, lose weight, and do some exercise and just take care of themselves, but it’s those beliefs about what they can actually accomplish, how much weight they can lose, how are they going to actually maintain that weight without struggling so much?

I’d love to know what are some of your processes of changing those beliefs? Yeah. So the main one that I like to use, and this is something that I’ve done on myself over and over again, it’s called the model. So really we’re just, [00:10:00] taking what the circumstances, which is something neutral, like a number on a scale, let’s just say 150 pounds.

And, really getting to the heart of what women are thinking when they see this number like what are all of the thoughts that come up? What are all the meanings that we give that number? And then following through with how that makes us feel. And then when we think and feel a certain way, what are the actions that we take?

And then that ends up being our results. So really walking through, each thought though has a different feeling attached to it, and it produces a different action and result. And so I like to take women through like all of their main thoughts that come up there can be a lot, there can be like, 20 thoughts, based on the number on a scale.

 But it’s really just starting with the main ones that hurt the most, or that had like the most charged emotion. Those are always maybe the most powerful, the most important to really address and to get to the root cause of. So yeah, and I’ve seen women’s faces, I’ve actually did a presentation for a group one time and [00:11:00] I believe the group no one had ever been introduced to coaching before they had never heard of the concept of, you know, your thoughts can truly create your result that you have.

And I wrote out one model, and I had a volunteer no one wanted to come up. I was like, come on, come up. Let’s change your health today. Like, let’s do this. And no one came up, everyone just stared at me. And then I had one girl who finally came up cause I think she felt bad and yeah, we just we wrote out her exact thought about what she thought about her weight.

And we got down to like her exact feeling and at what that was really causing her to do. And, it was amazing to see the whole group, like light up, like phones came out, like people were taking pictures like, oh my gosh, I had no idea that my thoughts are so instrumental to change. And so when I work with women on this and explain this to them, it becomes just simple to see.

And then from there we can really work to create different thoughts that are more supportive and more positive to really [00:12:00] creating the changes that they want to see in their health long-term. That’s extremely powerful. I know for me personally. There was a time in my life, I never questioned my emotions.

I thought they were set in stone and I thought my beliefs were set in stone. And that moment when you first were shown, or you realize that your beliefs are not set in stone, that they may be changed and that they might not even be true. That is such a revealing moment for so many people. Yeah. I mean, it’s powerful.

And I feel like you’ve gone through that. I’ve gone through that. And just to like detach from like the meeting that we give our own thoughts, it’s almost like an out of body experience of like, I had no idea that I could change my thoughts and that that thought actually isn’t hundred percent true.

It’s just what I’ve been telling myself over and over for so many years. And to feel that it’s almost like you know, women are trying to lose weight, but those thoughts can weigh down their brains so heavy in a way that just blocks them from getting that result. And so, yeah, it’s like dropping weight in your brain is how I like to think of it.

I like that. Yeah. And [00:13:00] shifting gears a little bit, you mentioned women quite a bit. Do you mostly work with women? Yep, that is. My target audience is women. I have a very feminine brand, a very feminine practice. You know, I appreciate so much about food and just my style of cooking is very much um, in this feminine lights, very colorful and pleasing and a little bit on the lighter side.

Well, not in the winter here, but, yeah, I just definitely resonate more with the empathy for women too, who are struggling with their health. It’s just something I’ve always felt more comfortable with talking with women. And that’s just yeah, who I’ve gravitated towards helping, and that’s who has kind of just come to me too is, you know, women who are struggling to understand their health and their body and how to eat for themselves.

That’s so powerful. And for anyone listening wondering about winter, both Emily and I are actually from Wisconsin and Emily is back there right now. So it gets very cold up there and I’m just curious, what are some of your favorite healthy winter foods that you recommend to clients?[00:14:00] Well, I mean, just growing up in this cold climate and the winter and being okay with putting on a couple extra pounds in the winter cause it is so cold, I love a good, like Chuck roast that’s been so cooked for like eight hours, 12 hours with potatoes and carrots, just something very hearty and comforting and warming, full of all sorts of like delicious nourishing um, bone broth as well. So that’s probably my favorite comfort winter meal, any kind of like any soups.

Last night I just made a carrot ginger soup. It’s a pureed one with homemade sourdough bread and some butter and sea salt. So just, yeah, we, our bodies need more of that fat and that collagen especially. And in the winter, we don’t want to be cold, so yeah. I think it’s totally okay to just nourish your body according to the climate.

And, yeah. Going from Maui to Wisconsin was definitely a change this past year, but yeah, I’ve had to just adapt to eating that seasonal way and that seasonal mindset. And so eating in this cold weather, it’s okay [00:15:00] to eat a little bit more of that heartier food to make sure that you’re really nourishing your organs and staying warm.

And I was looking through some of the recipes on your website, do you have any recipes that you recommend on that site? Well, my favorite thing to eat is a breakfast, anything breakfast or brunch related. I just feel like it’s so important to start your day off at a nurishing note, and to really enjoy your first meals.

So I know I have on there. It might’ve been actually my first post. It’s my butternut squash, pancakes and, I’ve always been a sweeter breakfast eater. So those pancakes are actually made with squash or you can do pumpkin puree or a sweet potato, any kind of heartier, denser, vegetable.

And, um, they’re actually surprisingly filling. I feel like sometimes you eat pancakes or French toast or waffles or anything like that and it’s usually empty carbs, empty calories, a lot of sugar. So I wanted to create something that still tasted really good, but that was going to be filling and nourishing for the body as well.

So yeah, I would say that one’s my favorite one right now, especially for the winter season [00:16:00] and topping it with creme fresh. Have you heard of creme fresh before? Yeah, like a lot of people have it. I’m like, it’s so good. It’s good for your gut. It’s something a little bit different than like a whipped cream.

So I know that recipe, I add vanilla bean to add a little bit of honey, so it’s kind of fancy, but totally worth checking out. I definitely recommend it. I tried a few of the recipes on the website a while back. They were absolutely delicious. Nice. What was your favorite? I don’t have a ton on there right now but…

Gosh. It’s slipping my mind. But I tried one of the entrees and it was absolutely delicious. Something with, I think it was rice and squash. uhm…

rice and squash… It might’ve been a grain bowl? I’d have to look on it and see, but I’m glad that you checked them out because I actually create all my recipes. I test them all out multiple times. I make sure they’re like chef approved because I have a background in culinary arts and so I want to make sure that the food I’m making actually tastes good too.

Yeah, absolutely. It does sound familiar, the grain bowl. I remember that the [00:17:00] recipe was very thorough and it turned up excellent. So I highly recommend anyone listening to check it out. We will include all those links in the show notes, and we can talk a little bit more about your website towards the end of the interview. switching gears a little bit.

You had mentioned earlier in the interview about a blood type and ancestry. And that’s something that I never really considered with nutrition. Would you tell me a little bit more about that as well as your process? Yeah, so it’s not something I dive like thoroughly into with clients, but I think it’s just important for them to understand that you know, where you’re from and what your parents ate. You know, we all are coming down from a line of other people. And so it’s important to not just completely disregard that to, I feel like it’s a reconnection to like your roots. For instance, I have mostly a German background and I’ve noticed just my natural tendencies. I tend to crave more of that heartier food, like the potatoes, the broth sauerkraut, things like that.

And I do feel that it’s important just for people to recognize that you are interconnected [00:18:00] to your parents and your ancestry, and that all plays a part in the food that you’re naturally going to want to eat. And it’s important to, I feel embrace that and to just have an understanding of that’s part of who you are and it’s not something you should look away from. It’s something you should really embrace and just at least be aware of, of all things. What does the process look like of finding out ancestry and blood type in all of these? Yeah. So it’s just, doing a thorough questionnaire with clients if they decide to join my coaching program and going through just a lot of details of who they are, and also, I didn’t mention this earlier, but what kind of foods they ate growing up? Because so much of what we eat growing up is what we carry into adulthood. And it kind of serves that are like foundation for what we naturally want to eat more of. So also just seeing how those patterns can play out into adulthood and how we can use that to our advantage, to have it as like a starting point of, you know, if you grew up eating like a lot of carbs and like a lot of pastas that you can still eat that in adulthood, we [00:19:00] can, you know, incorporate more vegetables into that or different kinds of dressings that are clean and that the body’s gonna really love.

So I forget where I was going with the other point you were making with the ancestry, but yeah, just seeing that, where we came from and how we grew up eating is all gonna just be like a part in a foundation of how we’re going to eat as an adult and to just make sure that we really recognize that and that we’re just aware of that plays a huge part in the diet we’re going to have moving forward. That’s really interesting that you bring up what we eat as a kid. I have a personal story growing up in Wisconsin. I grew up with my grandmother and for some reason, my grandmother’s favorite dish to make for us probably because it was very easy to make was a depression era dish called noodles and milk.

You basically boil noodles with a ton of salt. And then instead of making like Mac and cheese out of it, you put the noodles back in the pot and then heat up milk with it. And it was looking back on it now, it sounds quite gross, but I loved it as a kid. And I’d love to know, looking at your clients and working with these things, how do you work with [00:20:00] the emotions that around certain foods that they may have grown up with that might not be as healthy for them anymore Yeah. I mean, that’s a good point because so much of what we eat, we gain so much emotional comfort from. And, you know, it’s important to not completely like remove that. We’re so connected to food and food is such an emotional experience as it is. So I view it more as really enhancing. Whatever that main food group is and enhancing in a way that’s going to be healthy.

But then still having that emotional connection to the taste to be there. Like for instance, I’ll just give an example. So Mac and cheese, I feel like a lot of us grew up eating Mac and cheese, you know, noodles, milk cheese, you know, there’s not a whole lot of substance, but it can be a huge comfort food or like grilled cheese with tomato soup, those sorts of things.

So, let’s actually do the grilled cheese and tomato soup, that’s a little bit easier. So, taking that into adulthood, you can still eat that. But then instead of having the bread be white bread, bleached, stripped of nutrients, you could [00:21:00] do, sourdough bread that’s been fermented. That’s going to be really good for your gut.

And there’s so many amazing options out there. I’m always amazed, no matter where I live, there’s been a homemade sourdough bread company whether it’s small and local and you just order it online or something like a brick and mortar you can go to. So yeah, using, homemade sourdough bread and using a high quality aged cheddar cheese that has, you know, it’s been fermented. It’s going to be good for your gut. And then, making a homemade tomato basil soup with like fresh tomatoes or not having all this extra salt and sugar added into typically what’s in cans. So, that’s actually something I make once in a while for myself as I sometimes want that comfort of childhood and I now know how to make it in a way that’s going to actually be quite nourishing for me, but still gives me that emotional feel of what it was like to be a kid simpler times and to really embrace that, that flavor and what that food was like. Absolutely. And I think that’s a really great point that you bring up that even though it’s a very simple [00:22:00] recipe, it doesn’t have to be unhealthy. It doesn’t have to be plain. I spoke with a nutritionist not too long ago, who was a firm advocate for hamburger helper of all things.

And they explained how just using fresh ingredients and making small tweaks can really help to make this very, boxed idea of a food. It can bring that health back into it. I’d love to know, do you have any really easy tips that can really enhance the health of our day-to-day dishes? Yeah. So there’s a couple of things that come up and hopefully they’re, simple enough to really grasp, but I always tell people, instead of getting so caught up in nutrition labels and nutrition facts and getting so complicated, I switched the mentality of just looking at.

You know, is this a real food? Like, can I pronounce it like a sweet potato, lettuce, tomato, like really getting back to what it means to eat real food it’s just the whole source. And then, I always tell people you can buy [00:23:00] vegetables and just roast them with like an avocado oil, sea salt pepper. Like you can start really simple.

It just getting that mentality and that practice of like, let’s just get back to eating food that we can pronounce and just focus on not on calories, not on nutrition facts, focus on just buying actual vegetables and learning how to work with those and incorporating them into meals like I would never think of that yet hamburger helper. I haven’t meet it for a while, but I grew up eating it. And just adding in veggies to that like it’s just these simple tweaks that the body will absorb those nutrients from and find more balance with and slowly over time, you start to feel more balanced. And, yeah. So I would say just getting back to the real food, not getting overwhelmed with all the labels.

And then I actually relate to shop at Costco of all places. I feel like where you shop at matters. I actually think the regular grocery stores are very overwhelming because there’s so many aisles and it’s so easy to get confused of what brands to buy. That’s actually something I’m really [00:24:00] passionate about too, I love certain brands and their philosophy of why they created their food products which is, I feel like a whole another podcast for a different day. But yeah, just shopping at places where there’s less options for you like Costco, I buy all my oils there. All my butter’s there, my milk there, frozen fruit there, certain meats I buy there, certain vegetables and there’s one of everything.

So it makes it really simple. Like you’re going in for like avocados, bananas, lettuce, like there’s one at each thing there, and it’s a great deal. You can buy it in bulk and then you have a lot of food to last you for the week. So, that would be my tip. It’s just to like, keep things super simple and to not overwhelm yourself and, be wary of where you’re shopping.

Regular grocery stores can be very confusing unless you have someone take you like on a grocery shopping tour or something like that. But yeah, I love Costco. I think Costco is great and it makes it really simple for people who want to just stick to that simplicity in one product and one place. And that brings up the idea of the [00:25:00] paradox of choice and for people who aren’t very familiar with it, it’s the idea that we believe that we want more choice. We want more options. We want like 30 options for toothpaste flavors, something like that. But the research shows that when we have like a handful, two or three or four, we are actually more likely to enjoy what we actually get because we’re like, oh, we saw the other options and we know this is probably the best for us.

We see this, I should say that I saw this all the time with talking with clients about dating. Now that there’s online dating, and you can talk to anyone in the world, there are just too many options. It’s overwhelming. And I really love what you mentioned about simplifying things, keeping it simple, and just making sure that you’re eating healthy with the options that you have. Yeah, exactly. I mean, I think when you go into over complication mode, it can cause you to just shut down, to give up, to be too overwhelmed. And then question why bother even changing my eating habits, it’s just not worth it. And just that stress it puts on your brain will just spin you into a place of a total stopping [00:26:00] point.

And then it’s so hard to get momentum back when you’re at that place of just complete exhaustion. So I definitely feel for women who have gone through that, who have just kind of spun out with the overwhelm and then feel even more lost because that just takes over their brain. Yeah, I often tell clients that the overwhelmed brain, it just says no. When I’m working with a mother of two kids, who’s also trying to balance you know, a job and their parents per parental duties. No wonder, like it’s difficult to manage your health when you’re trying to make it so complicated. When you’ve got so many things on your plate, your brain just does not want any more of it.

And so I think keeping it simple it’s so important. And changing gears a little bit, I’d love to know, what do you believe separates your practice from others who work in this field? Yeah, so I have gone through, like I said, my whole like transition and journey of learning, how to really heal myself. And so I feel like I’m really relatable to women who are stuck, who are in a place [00:27:00] of feeling like honestly, kind of depressed with their health and feeling like they’ve done so many traditional things but still don’t have the result they want. I went through that for years and you can only keep that momentum going for so long to like, oh, I’ll try this, I’ll try this. I’ll try this. And then to still be at a place like five years later where you haven’t actually made any significant change, you haven’t actually solved your problem like, I know what that’s like, and I know what it’s like to just give up on yourself and just to almost accept like, well, this is just the body I’m going to live in and I’ve tried it and I don’t know what else to do.

 But then I also have gone through that transition of understanding that, that doesn’t have to be your story. Like, it doesn’t have to be that way. And to really pull women into the direction of like healing and that there is a light at the end of struggle. And I have this deep understanding of knowing that, the emotional roller coaster and the foundation you need, I’ve gone through that, I know how to teach that on a really detailed level and to [00:28:00] also just understand that not everyone is that the same place to really meet women where they’re at. And I mean, the other part too that I discover which I didn’t intend to going into the field of nutrition is this love I developed for eating healthy food and to reconnect back to the kitchen into.

Get really passionate about knowing where food comes from and to make it really beautiful, make it like a form of art. And to just view it as more of a human experience of we can heal ourselves, and it can be this really fun, inspiring, and motivating experience. And we can share that with people and you know, that’s led me into taking photos of my food and my in to share this beautiful food that I make, that I eat at restaurants.

And to kind of have it be more of like a ripple effect of food is healing and nourishing, but it’s also this inspiring experience that we have as humans. And it can be something for all of us to take advantage of, but we have to start of course where we’re at. And so that’s where I feel like, I can really relate to women is where they’re at and really pull them and guide them into this [00:29:00] direction of actual healing and to stay away from.

What I like to view as like rabbit holes of distractions and things that seem really healthy and seem like the answer to guide them back to like this golden path of like, this is what you actually need to know. And in this timing and in this way, so you can get to this point of actually feeling like, you know exactly how to care for your body and you stay consistent with it.

I think that’s the other thing too, that I’ve seen, is a lot of women get so motivated and inspired and they’re like going down this healing path, but then all the thoughts catch up to them and all the self doubt sets in and then they lose focus. And then if they don’t continue getting support and continue getting that guide to re-motivate them to their vision.

It can be so easy to fall off and get distracted by these other shiny objects that seem like the answer. And so, really having, I guess that perspective of being at the top of the mountain, finally being like, I understand all the things that you go through and it really is a journey that you have to [00:30:00] keep going on.

And not give up on yourself and to not get down about and continue, like keeping your eyes forward and continue to believe in yourself. I think is the biggest thing too, is when you believe in yourself, you’re going to keep going. When you lack belief, you’re going to give up and just completely fall off.

So yes, knowing that that is a huge part of the journey. And I think so many women need to get reminded of that. I had to remind myself of that time and time again, I think it’s just something that does set me apart is just really knowing that this is a whole roller coaster and you can make it through and be on the other side of it.

Yes. Absolutely. Thank you so much for sharing that. And talking about motivation and getting that continual support. What does your program look like as far as how often do you meet with clients and how long does it last? Yeah, so, we can choose well, whatever’s best for the client.

It’s either a three-month program or six months. I lean towards more of the six month, depending on where their mentality is at, because I know how hard those first couple of weeks can be to get through, like those first couple homes of, [00:31:00] of thoughts that come up and resistance. So yeah, it’s 12 weeks or 24 weeks, and then it’s a one hour session every week, where it’s just a one-on-one call with me, whether it’s zoom or FaceTime or in person, if I’m in the area where a client is living, which normally doesn’t happen.

And then also getting support through Voxer as needed, you know, as you’re working through with different things that we’ve talked about in a coaching session and thoughts come up for you or you feel lost and you want to get re-guided back on, we do Voxer support. And yeah, at the end of the 12 weeks, the client has a choice to continue on for another 12 weeks.

Or sign for a longer package that they decided they needed that support. But yeah, my goal is always to get women like out of their head, like literally unravel all of the thinking that takes place, and really have a clean, clear foundation in the brain. I view it like as a garden, like your garden is like very flourishing and all the weeds have been removed.

And then from there we can really start to incorporate. What it means to eat [00:32:00] healthy and what that’s going to look like, and really, you know, what kind of foods they’re going to buy and what kind of meals they’re going to create. And that’s more, I feel the fun part, but you have to get through the emotions and the thoughts and continue to work on that.

Before all the fun stuff can get incorporated. So that’s kind of like a snippet and it’s a little bit different for everybody depending on like where they’re at with things. But it’s, yeah, it’s definitely a journey. I think with this new year starting, so many people are ready to make changes.

But I just, I feel so bad cause I just know that so many women are going to choose these things that are short term and that aren’t going to actually last and it’s because they’re not doing that work of really getting to the root cause of their mentality and their habits and really cleaning that up first, so that things become so much easier.

Yes. This time of year around the new year’s resolution and diets, it’s a touchy time for working with health. And shifting gears a bit, you mentioned Voxer. Now I’m familiar with Voxer, but some of my listeners may not be, would you tell us about Voxer and about how you use it? Yeah. So it’s just an app on your phone you can [00:33:00] download, it’s free and it’s essentially like texting. But it’s just I guess for me to like, keep my business separate from my personal life. It’s easier for me to have a Voxer support because it’s essentially texting back and forth with your coach about what’s coming up or what you need extra support with.

And, it’s really simple. I just think of it as texting. Yeah, absolutely. And I think that’s so important that It’s not just you show up for the session and then you never hear from Emily again until the very next session. It sounds like you’ve got that continued relationship with people.

Yeah. And I learned that that’s needed because after a phone call can be so easy for a client to all of a sudden get caught up with all these thoughts that come right back up to the surface or that are still spinning there. And to not fully let go of certain thoughts. And so with the Voxer support, it just reinforces that support that so many women need, especially in the beginning of their journey and to make sure that they’re fully supported and they don’t feel like they’re just fallen off or they’re not really getting the support that they actually need.

[00:34:00] Yes, absolutely. And it’s so powerful that support having that there. Looking at the issues that you work with, what do you feel the most common issue is that you see with, with clients? Well, I would say, I think a couple of different things come up, but I think for a lot of women, it’s just the overwhelm of what to eat.

And a lot of perfection comes up with what foods to eat at what time, how many meals in the day, and really the underlying cause of that is just a lack of self-trust and having that intuition of, the body is actually going to communicate to you. You just have to be in this awareness to listen. But so often women are getting just so caught up in more of the details and more of like the, what do I eat? And like is this ingredient good for me? Is it bad for me? Like what meals, where do I find these? Like, it’s good to have a starting point. But then to not get so caught up in that perfectionism that comes up [00:35:00] and I get it. Cause I’m kind of a recovery perfectionist too. And it can be really hard to make progress when you have this perfectionistic state of minds so I would say that’s probably the main thing. It’s a little bit all over the board, but it always comes back to wanting to take care of your health in this perfect way and to do things like right and the right time. Yeah. I heard this quote once, I think it was by a famous actress. I forget where it’s from, but the quote went that perfectionism is just fear in good shoes.

Meaning that it’s just that fear of not doing it perfectly. It’s just a way to hold us back from actually achieving what we want to do. Oh, definitely. It’s just a way they keep us stuck and they keep us not taking action, because the fear is underlying all of that and it just feels like almost you can’t move because you’re not being perfect.

So, yeah, that’s a hard one to let go of like, I get that one a hundred percent cause I have strong perfectionism pop up for me even still it’ll pop up and I have to be like, it’s okay. Done is [00:36:00] better than perfect is what I’ve told myself. Absolutely. And looking at both your website and other resources that we’ve talked about in this, interview, what would you like to share with listeners?

Perhaps your website, any other resources that you might like to bring up? Yeah, so I’m pretty active on my Instagram account. It’s Beets And Pretty Eats. So that’s where I share a lot of, just my tips and recipes. And I’m really active with my stories. I love to really inspire women to make changes from this like deep desire place and from this really inspired mind.

And so on my stories, I’m always posting helpful quotes and tips. So that’s where I’m the most active and then of course my website is beetsandprettyeats.com. It’s way right a little bit more intricate blog posts. It’s where you can read more thoroughly, my recipes and things like that. And this year is actually the year that I’ve decided, I need to do more videos, I need to get my face out there more. So, that’ll be both on my Instagram account and on my [00:37:00] website, but I’m really in this teaching mode to, of really helping women, how to cook in the kitchen, I think is so important. And, seeing that it can be really simple. I think anyone who’s a visual learner like I am, I wanted to really cater that to women who learn through the visual. I also am on Facebook as well, Beets And Pretty Eats on Facebook. But yeah, definitely find me on Instagram. That’s where I’m the most active, it’s the most engaging platform that I’m on. And then, yeah, stay tuned for videos coming up in 2022.

That’s my goal every month, is to like produce at least a couple of videos. Get more messages out there and get more cooking demos out there and really inspire women to reconnect back to their food in their kitchen. Excellent. And I think that’s such an important thing that working with a video, especially talking about cooking and learning how to make these dishes, you can really learn so much just by absorbing all of that through that video platform.

Yeah, totally. And that’s why, blog posts are really helpful to read. But yeah, to watch someone do, you know, make a recipe within like a five or 10 minute time span, it just can inspire you to be like, I can do that [00:38:00] too. I just watched her make that, I watched her chop that like, I’m going to go home and do that too.

And just like, it’s just an easy way to just kind of spark your inspiration to take care of yourself and to try something new. I, my recipes, they’re all whole food based. But I do like to be creative with them and I’ve worked in restaurants for so many years. My first job actually at 14 was a dishwasher so I grew up in that industry and I’m really into garnishing food in a beautiful way with just microgreens. An easy way to get greens. And so you’re going to see a lot of that. It was just these little like restaurant touches that go with it. That’s fantastic. Yeah. And just curious, what’s the story behind the name Beets And Pretty Eats?

Yeah, so, it took me about a month to figure out that that was going to be my business name and I knew that it had to be Beets because beets are my favorite vegetable, much to a lot of people. Their taste buds are probably to say different or considered, earthy and dirty and they’re nasty, whatever they’re gonna say.

But for me, I love them because they’re very grounding. They have a grounding energy. They’re very [00:39:00] nourishing for the liver, the blood. I’ve also had issue like hormone issues and a lot of pain from having imbalances. And so knowing that beets are really cleansing for the body and just really nourishing, they’re very wholesome.

They represent a whole food. They’re beautiful. I knew that that was going to be my vegetable. And then the pretty eats kind of came naturally after that because I just so enjoy making food. I love making it pretty, having to be almost kind of like this dainty style of, you know, a beautiful food that’s light and colorful and healing. And so, I was actually juicing beets one night and I had written probably a hundred different names on a notepad, just brainstorming throughout a month and I’m like, oh, I need to figure this out like, why isn’t this clicking? Like I needed a click. And I was juicy one night and I just hit me. I’m like Beets And Pretty Eats.

Like it’s done. Bam, I love it. It’s good. It represents me, this feminine brand that embodies wholesomeness and real food and really healing. So yeah, I [00:40:00] have a very deep explanation of all the nitty gritties of how good beets are for you on my Instagram but I just figured for this podcast, we’ll keep it more simple.

That’s awesome. And I definitely encourage listeners to go check that out. All the links are going to be in the show notes or in the description if you’re watching this on YouTube. And finally, Emily, I’d love to know, do you have any parting advice that you’d love to leave with listeners? I do. So to all the listeners who are struggling right now, know that your struggle is temporary and there is support available for you.

You do not need to suffer alone. And going through a journey requires support. I know that so many of you, if you’re stubborn like me, I was stubborn for a lot of years and I just decided I’m going to figure this out. Please just reach out so you can get your questions answered so much quicker and to make progress in a way that’s going to actually help you and not keep you in a state of struggling.

Yes, absolutely. Well, thank you so much for joining us, Emily. This has been fantastic. [00:41:00] Yes. Awesome. Thank you, Doug.

What a fantastic conversation that was with Emily shield today, I highly recommend you check out her Instagram and website.

 And as mentioned, all of those links are going to be in the show notes or in the description. And finally, if you gain a nugget of wisdom from this conversation, I encourage you to take a moment and subscribe. Click the subscribe button on whatever platform you’re listening to this because you won’t want to miss what’s coming next.

Emily and I put in our time to help get this information to you. And we love it if you put in a moment of your time to help us out. And while you’re subscribing, I really strongly encourage you to rate and review this podcast, especially if you’re listening on apple podcasts. That helps people just like you find this helpful content.

And if you found this podcast while just browsing through your podlists of podcasts on any of these podcasting apps, you might have others to thank who have rated and reviewed this podcast to get it in your ears. So I strongly encourage that subscribe and [00:42:00] review podcast. Again, my name is Doug Sands and I help compulsive and emotional eaters, to end the obsession with food and make peace with it. In as little as two sessions. Thank you so much for tuning into this episode. And I look forward to seeing you in the next one.



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To your journey towards better health,



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